Twitter in a frenzy as Lay's discontinues salt and vinegar flavour

Social media was in a frenzy on Tuesday after potato chip brand Lay's announced it had discontinued its popular salt and vinegar flavour in SA.

It all started with a tweet, in which user @LailaManie asked Lay's if it had discontinued the flavour as she couldn't find it in stores.

Lay's SA confirmed it had done so and asked fans to try its new Sweet and Smoky American BBQ flavour.

“We do hope you enjoy our other flavours from our range too,” said the company.

Hi @LailaManie, unfortunately, Lay’s Salt & Vinegar Flavour has been discontinued and will no longer be available in the market. We however invite you to try our new Lay’s Sweet and Smoky American BBQ Flavour. We do hope you enjoy our other flavours from our range too. :)
— Lay's South Africa (@LaysSouthAfrica) February 3, 2020

This caused a heated debate on Twitter.

Here is a snapshot of what fans of the flavour had to say.

salted should have been the first one out the door 😡
— Leandri (@Leandriii) February 11, 2020

I truly hate when brands say, no, we don't have this but we have that. She didn't ask for smokey BBQ or whatever, she asked a out Salt & Vinegar. Ppppsssshhh. Plus you always announce new flavours, make a huge announcement before discontinuing & make it up for public debate
— Rey (@ReyM82) February 11, 2020

There was no good reason for this terrorist attack 😩👏
— LesediLaAfrika♥️🍀 (@politelseheri) February 11, 2020

Discontinuing Salt & Vinegar Lays is like All Gold discontinuing tomato sauce, Coca cola discontinuing coke, Mrs HS Balls discontinuing chutney. The other brands don't do salt & vinegar justice... :'( #noreplacement #Bringbacksaltvinegarlays @LAYS
— Roxanne Wienand (@RoxWienand) February 12, 2020